15 September 2015Mind the Brand! At the MARQUES 2015 Annual Conference in Vienna
The World Intellectual Property Organization (WIPO) recently published its statistics for international trademark, patent and design filings for 2011, all on the rise despite “difficult economic conditions”.
WIPO received 42,270 international trademark applications in 2011, the largest number ever filed in a single year under the Madrid System for the International Registration of Marks.
The top four applicants in 2011 were Novartis (Switzerland), Philip Morris (Switzerland), Boehringer Ingelheim Pharma (Germany) and Richter Gedeon Nyrt (Hungary). Germany had the highest number of companies in the top-15 list: Henkel, BASF, LIDL, Bayer, Boehringer Ingelheim Pharma and Siemens.
The top four regional and national sources of filing were the OHIM (Office for Harmonization in the Internal Market) with 5,859 filings, Germany with 5,000, the United States with 4,791 and France with 3,804 applications.
Top classes of goods and services in international registrations of 2011 were Class 9 (covering, for example, computer hardware and software) with 8.9% of the total, Class 35 (covering services such as office functions, advertising and business management) with 7.3% of the total, Class 42 (covering services provided by for example, scientific, industrial or technological engineers and computer specialists) with 5.3% of the total and Class 25 (covering clothing, footwear and headgear) with 5.2% of the total.
Filings under the Patent Cooperation Treaty hit a new high in 2011 with an estimated 181,900 applications, up 10.7% from the previous year. The top four applicants for 2011 were ZTE Corporation (China, 2,826 published applications), followed by Panasonic Corporation (Japan 2,463), Huawei Technologies (China, 1,831) and Sharp Kabushiki Kaisha (Japan, 1,755). Japan had the highest number of companies in the top-15 list (Panasonic, Toyota, NEC and Mitsubishi).
As for top countries, the United States led with 48,596 published applications, up 8% from 2010, followed by Japan with 38,888 applications (+21 %), Germany with 18,568 (+ 5.7) and China with 16.406 (+ 33.4%).
Top fields of technology in 2011 PCT applications were digital communication (11,574, +9.3%), electrical machinery (11,296, +23.2%), medical technology (10,753, +2.6%) and computer technology (10,455, +9.6%).
In 2011 a total of 12,033 international design applications were filed under the Hague System for the International Registration of Industrial Designs, up 4.2% from 2010. The top four applicants were Procter & Gamble (USA) with 167 design applications, followed by Swatch Group (Switzerland), Philips (Netherlands) and Gillette Company (USA).
The top four filing countries were Germany, with 3,395 applications (+14.9%), Switzerland with 2,787 (+1.1%), the United States with 1,287 (+52.9%) and France with 912 (-16.5%). Italy ranked in 6th position with 634 filings, up 9.3 % from 2010.
The most popular classes in international registrations were Class 9 (Packages and containers for the transport or handling of goods), Class 10 (Clocks and watches and other measuring instruments, checking and signaling instruments), Class 6 (Furnishing.) and Class 7 (Household goods).
Browse WIPO’s statistics on international filings 2011:
5 April 2012