{"id":29229,"date":"2025-06-13T09:51:42","date_gmt":"2025-06-13T09:51:42","guid":{"rendered":"https:\/\/www.sib.it\/?p=29229"},"modified":"2025-06-05T09:58:30","modified_gmt":"2025-06-05T09:58:30","slug":"marchi-e-brevetti-in-campo-farmaceutico-lezione-di-besati-e-santoro-al-master-g-benzi","status":"publish","type":"post","link":"https:\/\/www.sib.it\/en\/events\/trademarks-and-patents-in-the-pharma-sector-besati-and-santoro-lecture-at-g-benzi-masters\/","title":{"rendered":"Trademarks and patents in the pharma sector: Besati and Santoro lecture at G. Benzi masters"},"content":{"rendered":"<p>Students of the\u00a0<a href=\"https:\/\/scireg.unipv.it\/\" target=\"_blank\" rel=\"noopener\">G. Benzi masters degree in regulatory affairs<\/a>\u00a0of the University of Pavia are going to find out what makes a pharma trademark registrable and a pharma innovation patentable on 13 June 2025, when\u00a0<a href=\"https:\/\/www.sib.it\/en\/our-team\/italian-trademark-attorney-besati\/\">Barbara Besati<\/a>\u00a0 and <a href=\"https:\/\/www.sib.it\/en\/our-team\/italiano-sofia-santoro-pharmaceutical-chemistry-patents\/\" target=\"_blank\" rel=\"noopener\">Sofia Santoro<\/a>, IP attorneys experienced in the pharma sector, hold our yearly talk on the topic.<img class=\"size-full wp-image-29232 alignright\" src=\"https:\/\/www.sib.it\/wp-content\/uploads\/2025\/06\/Benzi-2025_500.png\" alt=\"\" width=\"500\" height=\"311\" srcset=\"https:\/\/www.sib.it\/wp-content\/uploads\/2025\/06\/Benzi-2025_500.png 500w, https:\/\/www.sib.it\/wp-content\/uploads\/2025\/06\/Benzi-2025_500-300x187.png 300w, https:\/\/www.sib.it\/wp-content\/uploads\/2025\/06\/Benzi-2025_500-150x93.png 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/p>\n<p>European patent attorney Sofia Santoro will focus on which subject matter is patentable in the pharmaceutical field, on the geographical scope of patent protection and on how to obtain a patent.<\/p>\n<p>European trademark attorney Barbara Besati will focus initially on the requirements a sign must meet in general in order to be registrable as a trademark, and then expand on the available kinds of registration. She will explain the difference between a strong and a weak trademark, the criteria applied to assess novelty with regard both to the registration of pharmaceutical trademarks and to the marketing authorisation, and finally she will introduce the notion of trademark lapse for lack of use.<\/p>\n<p>We welcome the opportunity to engage with the students of the G. Benzi masters; we believe it is important to contribute to the training of professional figures in regulatory affairs that are in high demand both in the private companies and in public bodies working in or for healthcare.<\/p>","protected":false},"excerpt":{"rendered":"<p>Students of the\u00a0G. Benzi masters degree in regulatory affairs\u00a0of the University of Pavia are going to find out what makes a pharma trademark registrable and a pharma innovation patentable on 13 June 2025, when\u00a0Barbara Besati\u00a0 and Sofia Santoro, IP attorneys experienced in the pharma sector, hold our yearly talk on the topic. European patent attorney [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":29231,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[15],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marchi e brevetti in campo farmaceutico<\/title>\n<meta name=\"description\" content=\"Marchi e brevetti in campo farmaceutico, lezione con SIB per il master in discipline regolatorie G. Benzi presso l\u2019Universit\u00e0 di Pavia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sib.it\/?p=29229\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marchi e brevetti in campo farmaceutico\" \/>\n<meta property=\"og:description\" content=\"Marchi e brevetti in campo farmaceutico, lezione con SIB per il master in discipline regolatorie G. Benzi presso l\u2019Universit\u00e0 di Pavia.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sib.it\/?p=29229\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-13T09:51:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-05T09:58:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sib.it\/wp-content\/uploads\/2025\/06\/Benzi-2025.thmb_.png\" \/>\n\t<meta property=\"og:image:width\" content=\"263\" \/>\n\t<meta property=\"og:image:height\" content=\"165\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura Ercoli\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sib.it\/#website\",\"url\":\"https:\/\/www.sib.it\/\",\"name\":\"\",\"description\":\"Intellectual Property since 1882\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sib.it\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.sib.it\/?p=29229#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.sib.it\/wp-content\/uploads\/2025\/06\/Benzi-2025.thmb_.png\",\"contentUrl\":\"https:\/\/www.sib.it\/wp-content\/uploads\/2025\/06\/Benzi-2025.thmb_.png\",\"width\":263,\"height\":165},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sib.it\/?p=29229#webpage\",\"url\":\"https:\/\/www.sib.it\/?p=29229\",\"name\":\"Marchi e brevetti in campo farmaceutico\",\"isPartOf\":{\"@id\":\"https:\/\/www.sib.it\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sib.it\/?p=29229#primaryimage\"},\"datePublished\":\"2025-06-13T09:51:42+00:00\",\"dateModified\":\"2025-06-05T09:58:30+00:00\",\"author\":{\"@id\":\"https:\/\/www.sib.it\/#\/schema\/person\/3988cde84153da4b745510f0712d395b\"},\"description\":\"Marchi e brevetti in campo farmaceutico, lezione con SIB per il master in discipline regolatorie G. 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