Riccardo Montemurro, European patent attorney at SIB, and Federico Caruso, lawyer at SIB Lex, will be attending Fruit Attraction, the fruit and vegetable sector trade fair to be held in Madrid 6-9 October 2026.

The 18th edition of Fruit Attraction expects the participation of over 2,400 companies from approximately 150 countries.

Fruit Attraction is strongly oriented towards promoting innovation: the Innovation Hub Awards, which recognize new creations in the fruit and vegetable sector, will take place during the fair.

We are passionate about protecting and defending intellectual property in this sector in the best possible way, so we welcome the opportunity Fruit Attraction offers to meet the companies developing the products of the future.